Good Content or Keyword Research? In SEO,
it is really hard to decide what is more important “Good Content” or
“Keyword Research?” It is like asking which part of your body is more
important to you. A good site requires quality content along with good
keyword research, because good keyword research cannot compensate for low-quality content. And good-quality content will not be noticed without proper keyword research.
Search engines don’t rate your website as a whole but rating is
based on individual pages, this means all pages must be informative,
not only home page or one specific page. User gets the idea about the
content from the keywords therefore you need to be sure about the
content you are going to produce before you conduct your keyword
research. You can select appropriate keywords that reflect the content
of your website.
Always remember that you are writing for readers and not for the
search engines, so never write the content based on a few keywords that
you have selected. You may lose the continuity at some point and your
content will look disordered and unstructured.
Writing content based on keywords also limits your creativity and it
can affect the quality of your website. Because before you start
writing you don’t know how actually the webpage will turn out to be.
How will it look like? If you have properly written content, you can add
and delete it as per your requirement and that is going to be
beneficial for your website.
Keywords should be inserted where they are actually required and
don’t just stick them anywhere in the content just for sake of
increasing website’s ranking. Always keep in mind that keywords can
never compensate your website’s badly written content. After reading
your website’s content users should not feel lost and wasted their
valuable time on your website.
Find correct keywords and implementing them on your website. Finding
the most relevant set of words and knowing where you stand in SERP’s
is equally important. You need to decide the correct and most relevant
keywords that users would use to find you or your products and
services. To find your keyword ranking analysis please visit www.kpmrs.com.
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