Top Internet Marketing Mistakes You Should Avoid. No matter you are running a big or a small business, you cannot afford
to make mistakes. These mistakes can ruin your brands online reputation
and popularity. Here are some common mistakes that you can avoid in your
internet marketing campaign.
Don’t be over confident
When you execute a well-planned marketing campaign, you are confident
that it will work well. But over a period of time, you realize that it
is not bringing success. This happens due to the lack of diversity in
your marketing campaign. You need to spread your marketing budget in
more than three activities. If one doesn’t work well, other two may
bring quality results.
Asking for too much information
Sometimes customers leave your website because they don’t want to
fillin lots of information during the checkout process. As an internet
marketer, you want to collect as much information as possible from your
customers, but this may annoy your customers. If you don’t want your
customers to leave, you need to create the checkout process simple and
easy.
No follow-ups
This is another mistake that most internet marketers make. They don’t
do regular follow ups with their customers. You need to create follow
up systems such as emails and social media updates.
You can offer your customers vouchers, discount coupons or free
downloads. This will encourage your customers to come back and make more
acquisitions.
Not targeting the right market
If you are running an internet marketing campaign, you need to
identify your target market first. If you don’t define your target
market, you could end up making a huge mistake. Identifying your target
market is essential when you are running a PPC or social media marketing campaign. You need to focus on your target market rather than the location where you live.
Don’t rely on your sales team
Only having a big sales and marketing team cannot guarantee you
success. Relying completely on your marketing team can lead you into
trouble. Sales personnel work for commissions or payouts. As a business
owner, no one can understand your business better than you. You need to
guide your sales team about how many emails a day they should send or
how many calls a day they should make etc.
Not updating your social media profiles
Businesses areeffectively promoting their brands on social media
channels. If you fail to update your social media profiles on a regular
basis, you may fail to target a huge segment of your target audience.
Spend a fair amount of time in managing your social media profile.
Update your customers about new announcements, offers, events and
discounts through social media networks.(http://www.kpmrs.com/)
Admin tidak bertanggung jawab atas semua isi komentar ,Mohon dipahami semua isi komentar dengan bijak